In this socially distant world, everyone is in front of a webcam. So, let’s talk tactics for putting your best foot forward, even when you can’t set foot in the office! Zoom, Facetime, IG Live, whatever your platform might be to communicate with your audience, you want to ensure that they get the best version of you possible without being physically with you. This experience was new for me when I had to change from hosting my guests on location or in-studio to hosting from my own home. It was weird! However, it created a great new challenge for me to find places in my home that were suitable, where I could adapt my environment and equipment to seamlessly feature my guests.
Whether you are hosting guests, conducting interviews, holding meetings, or just sharing with your followers, here are some tips to keep your at-home production projects looking pro!
Nothing will make a person scroll past your content faster than low-quality audio. Use earphones with a built-in mic, or even order one that plugs directly into your preferred device. This cuts down on ambient noise (air conditioning, traffic, etc.), and the audio focus will be on your voice, creating a much richer sound.
To the window! Finding a lighting source when you are going to be on camera is a must. Look for a window that lets in bright natural light. Filtered natural light is flattering and will dilute any overhead light that casts shadows under your eyes or the creases of your face. Ring lights are also an excellent tool for lighting. Prices vary, but there are many great options for under $100.
Oftentimes people look at their own image on the screen instead of looking into the camera when they are self-taping. This takes away from your eye line and removes your digital eye contact with the person watching your video. Also, keep the device you are using about a foot away from your face to give yourself a nicely framed shot.
Have you ever opened your camera on selfie mode by accident? Eek! Now imagine that same frog effect in front of your peers or followers. No thanks! So, let’s level up. Find a surface for your device that is level with your face. Then position yourself so you are looking straight ahead at your camera. Stacking a box under your computer for a little extra lift is always easy!
If you don’t want to be the next screenshot that goes viral for being sloppy, pick a clean background. Re-style a bookcase or sofa table with some of your favourite decor pieces and pop a plant in there, too. Fun fact, all of mine are fake! This will give a polished and humanized feel to your at-home shot, as opposed to your guest staring at you with a white wall or a messy bedroom.
I hope that these five basics to boost your home production experience will help you with your next appearance with your audience!
The Posh Theory Media Group
Photography: Elevated Media
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